Product Marketing Manager (Solutions) - Kyndryl Marketing Jobs

Job Description

About the Kyndryl Marketing Jobs in Bangalore

Who We Are

At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward – always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities.

The Role

Solutions Marketing Manager

Your Role And Responsibilities for Marketing Jobs 

As a Solutions (Product) Marketer you are responsible for articulating the point of view and value proposition for the practice (solutions & services) and audiences we serve globally, in order to grow our market share. Product marketing is the externally recognized role regardless of whether responsible for marketing products, services and/or solutions

This position will work closely with the business leader for the practice and his/ her team of global leaders. It also involves coordination with the other disciplines of Marketing such as Content, Campaign, Brand professionals and alliance marketers. Besides that, the Solutions Marketer is the conduit into other parts of the organization such as Offering Management, Sales, Sales Enablement as well.

Responsibilities include

• Articulate Kyndryl’s point of view by combining the unmet needs of the target segment with a differentiated value proposition and describe how we deliver desired outcomes
• Research and segment the market opportunity based on patterns of unmet needs and trends, understanding how we compare versus the competition (with Marketing research & Analytics)
• Understand the personas (buyer, influencer, user) of a buying cohort - Understand the customer, their journey, markets in which they operate and competition
• Activate and enable the Marketing team to help bring the point of view to life
• Create the prioritized stories and use cases and communicate them effectively to the business, identifying the best routes-to-market to serve those needs (with Sales & partners)
• Message the value of Kyndryl’s solutions for customers - wherever they are - on a journey of business and IT transformation (with Content & Enablement)
• Establish relationships with analysts and advisors, gather intelligence about the market to inform the strategy, build credibility and develop better insights about the personas
• Experience & credibility of advancing the function through building new skills and innovative frameworks
• Collaborating, influencing and driving alignment with cross-functional marketing, sales and product management (offering) teams
• Evangelizing key differentiators, demonstrating relevance, and building advocacy
• Creating content including customer presentations, website content, while collaborating on thought leadership and creation of marketing plans
• Developing strong partnerships with senior business leaders as well as global and regional marketing teams
• Building a culture of transparency, openness, growth mind-set and innovation in the spirit of nurturing this into a high-performance team

Your Future at Kyndryl

Every position at Kyndryl offers a way forward to grow your career. We have opportunities that you won’t find anywhere else, including hands-on experience, learning opportunities, and the chance to certify in all four major platforms. Whether you want to broaden your knowledge base or narrow your scope and specialize in a specific sector, you can find your opportunity here.

Who You Are

Required Technical and Professional Expertise

• 12 years of experience in the Technology Industry
• Master’s degree or MBA (Marketing and/or Information Technology)
• Experience and/or passion for Solution Marketing Product Marketing, Ecosystem Marketing
• Strong communication and enablement skills
• Deep Business acumen & domain knowledge
   

Preferred Technical And Professional Experience

• Strategic thinking & good research skills along with the ability to synthesize.
• Extremely results-oriented and creative collaborator.
• Curiosity & problem solving
• Good attention to detail
• Able to communicate effectively to influence/ prompt action of stakeholders.
• Demonstrated ability to manage multiple projects, programs and priorities.

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Kyndryl  

  

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